Reach you can't measure is reach you can't improve. Here's exactly how Niched turns a page view into an attributed, sourced data point.
One tiny snippet
Each verified site installs a single asynchronous script in its header. On every page load it sends a small beacon — the path, the full URL, the document referrer, and your site's tracking token — to our endpoint. It's non-blocking and adds no measurable load time.
From referrer to source
We classify the referrer host into a human-readable source:
- LLM answer engines: ChatGPT, Perplexity, Gemini, Claude, Copilot, You.com, Poe.
- Search engines: Google, Bing, DuckDuckGo, Yahoo.
- Direct / other: everything else, including no-referrer visits.
Anything from an answer engine is flagged is_llm = true, which is what powers your "AI traffic" numbers.
Attributed to the exact placement
Because the beacon carries the URL, we match each hit to the specific placement living at that address on your site — and validate that the URL's host matches your verified domain before we attribute it. No cross-site spoofing, no inflated counts.
What you get in the report
Per placement: total visits, LLM visits, and a breakdown by source. That's the difference between "I think this helped" and "Perplexity sent 214 readers to this article last month."
Attribution is the whole point. Everything else is vanity.