Getting your content onto other people's sites has always been a grind: cold outreach, haggling over price, chasing editors, and — worst of all — no idea whether the placement did anything at all.
A two-sided exchange
Niched flips the model. Creators list an article with a points bounty and how many sites they want it on. Publishers — real site owners with Google-verified traffic — browse, read, and choose what fits their audience. When a placement goes live and is verified, points move from creator to publisher automatically.
Points are the unit of exchange, and they do exactly one thing: get articles placed. You earn them by hosting other people’s articles and you spend them getting your own placed. They are not currency — there is no cashing out and nothing to sell. That is deliberate: the only way a point is worth anything is by using the network, which is what keeps the inventory real.
Why points instead of cash per deal?
- No haggling. The bounty is set upfront and escrowed, so publishers know exactly what they'll earn before they lift a finger.
- No invoicing. Points land instantly on verification — no net-30, no chasing.
- A real flywheel. Earn by hosting, spend to get hosted.
Measured, not hoped
Every hosted article carries our lightweight tracking snippet, so you see actual visits and — crucially — which of them came from ChatGPT, Perplexity, Gemini, Claude, Copilot and traditional search. That is reach you can prove, not reach you assume.
Publish once. Get placed everywhere. Track what actually moves.
The result is a placement channel that behaves like a product, not a favour economy.